At HVS, we’re dedicated to supporting forklift dealers like you! Incorporating our high-quality, extremely durable cameras into your product offerings can help sell your product by addressing customer concerns and removing barriers to purchase. Below, we’ll explore why HVS cameras are the ideal choice for your business and provide resources to help you communicate their value to your customers.
Why sell Forklift Cameras?
- Overcome Barriers to Purchase: HVS forklift cameras help sell your forklift by directly addressing some of the customer’s concerns! In scenarios where a potential customer expresses concern about visibility or safety, offering an HVS camera system can effectively remove these obstacles. By integrating a camera and monitor, you can eliminate this problem, positioning the solution as both a safety and productivity enhancement tool.
- Foot-in-the-door for new customers: For your newer customers whom you haven’t built a rapport with yet, it’s much less intimidating to write a check for $600 – $2,000 than $20,000 – $150,000. An easier, smaller sale of a camera might be the relationship builder for these prospects. Gain their trust and soon they’ll come back to purchase your larger pieces of equipment!
- Added commission: Though your commission on a camera won’t compare to the sale of a piece of heavy machinery, it helps, and it will add up! Many of our customers have repeat orders. Given forklift cameras are still relatively new, customers often buy and test 1-2 cameras for their fleet, and regularly come back to equip 10-15 more a few months to a year later.
Why HVS Specifically? What makes Holland Vision Systems’ cameras different from any other camera out there?
- Quality and Durability: HVS camera systems are high quality, durable, and heavy-duty. By opting for HVS cameras, you ensure that your customers receive a product built to last, enhancing their satisfaction and trust with your offerings.
- Customer Service: We answer our phone! When there is a question, we have experts to help. We also service what we sell. You don’t have to replace an entire camera system if you damage one part. We can repair most parts if they are damaged, saving you and your customers money.
- Easy to Install: Our most popular camera – The Integra – can usually be installed in under an hour, and our other systems can be installed in 3-6 hours. We write owner’s manuals, so they are complete and understandable, with material handling applications in mind. You will get better instructions than you might receive from other suppliers – two or three pages of broken English written for an automotive application. For our recording systems, we also include 30 minutes of complimentary professional/expert tech support to assist in the installation and network connectivity.
- Customizable: We offer many different types and customizable cameras to fit the needs of your customers or equipment. From unique placement, unique equipment or attachments, wired to wireless options, to battery powered or truck powered, we can offer the best solution.
- Avoiding Association with Subpar Equipment: By choosing HVS cameras over less-expensive, lower-quality, or overseas alternatives, you safeguard your reputation as a dealer of premium equipment. Associating your brand with quality reinforces customer trust and loyalty.
To further support your sales efforts, we’ve created a printable document outlining the reasons behind choosing HVS cameras. Feel free to share this resource with your customers or sales team to illustrate the benefits of integrating HVS cameras into their equipment or sales process. By leveraging this information, you can effectively communicate the value of HVS cameras to your customers, driving sales and fostering long-term relationships.
Incorporating HVS cameras into your product lineup isn’t just about selling a product—it’s about offering solutions that address your customers’ needs and concerns. With their reputable quality and performance, HVS cameras not only enhance safety and productivity but also bolster your reputation as a trusted dealer.
We want to support you as a dealer. Are we missing anything? Please contact your HVS sales representative with any additional questions, comments, or concerns we can address. Our goal is to make this sale as easy as possible for you. Find more resources here.
Written by Jessica VerBeek
